AI sales consultant for online stores

Why "consultant", not "chatbot"

A chatbot answers FAQs. A sales consultant moves the conversation toward a decision. The agent we build for you has the same script, voice and instincts your best salesperson uses — just available 24/7, in three languages, never having a bad day.

It runs on your website widget, WhatsApp Business, Telegram and Instagram DM — wherever your customers already message you.

What a real conversation looks like

"Hi, I'm looking at your espresso machines. Bit lost
 between the Lelit Anna and the Gaggia Classic Pro."

"Both great choices — depends on a couple of things.
 Are you brewing for yourself, or planning milk drinks
 for the family too?"

"Mostly espresso for me, occasional cappuccino on Sundays."

"Then the Lelit will give you better espresso shots —
 PID temperature control. Gaggia is more forgiving for
 milk steaming if you're newer to it. Budget a concern?"

"Lelit is €120 more, but if it makes a real difference
 I'll pay. Will it last?"

"Lelit's a Made-in-Italy brand, 5+ years typical lifespan
 with descaling every 2 months. Worth it for daily espresso.
 Want me to put one aside? I can have a manager call you
 tomorrow morning to confirm — what's a good time?"

"After 10am. My number is +373..."

The next morning, your sales manager opens this conversation, calls at 10:15, and closes a €680 sale that would've otherwise been a closed tab at 22:47.

What it actually does

Greets and qualifies. Within 3 seconds of the first message, in the customer's own language, with a question that sounds human ("are you shopping for yourself or for a gift?"), not a wall of menu buttons.

Consults like a person. Customer says "I want a laptop for editing videos but also for gaming, budget around €1200" — the agent doesn't dump 40 SKUs on them. It asks two clarifying questions, recommends 2–3 options, explains the trade-offs in plain language, and asks which one feels closer.

Handles the awkward stuff your team hates.

• "Is this still in stock for Friday delivery?"
• "Will this fit a 2018 Skoda Octavia?"
• "I bought one last year and it broke — can I get a discount?"
• "Do you ship to Bălți?"
• Late-night browsing where the customer just wants reassurance before clicking Buy.

Captures the lead. When the customer is close to deciding, the agent asks for name, phone, preferred contact time, and the product short-list — and pushes everything to your CRM (or just emails your sales team a clean summary).

Hands off cleanly. In the morning your sales manager opens a list of warm leads with the entire conversation attached. No re-asking what the customer wanted. They just call, confirm, and close.

Scenarios where this earns its keep

Beyond the obvious "customer browsing at 23:00" case, here's where we've seen the strongest impact:

• Comparison paralysis. Customer is stuck between three similar products. The agent asks one good question ("how often will you actually use it?") and the choice becomes obvious.
• Use-case matching. Customer doesn't know what they need, only what they want to do. "I want to start making sourdough" → the agent walks them through dutch oven, scale, banneton — bundles the cart in one go.
• Gift advice. "I need a present for my dad who fishes, budget €100" — vague humans, vague briefs. The agent asks 2–3 questions and lands a recommendation that feels personal.
• Pre-purchase doubts. "Are returns easy?" "What if it doesn't fit?" — the moments that account for the bulk of cart abandonment (Baymard Institute consistently puts the average cart abandonment rate above 70%). The agent answers with confidence, in the customer's language.
• Repeat customers. "Welcome back — last time you bought X. Looking for refills, or something new?" Recognition without being creepy.

How we build it

Capture your sales DNA. A working session (in person in Chișinău, or 90 minutes on Zoom) where we extract:

• Your product catalog and how it's structured
• Your actual sales script — the questions your best rep asks
• Your top 50 customer questions and your answers
• Your tone — friendly, formal, technical, casual
• Hand-off rules: what's a hot lead, what's a tire-kicker, what gets escalated immediately

Build, test, launch.

• We connect WhatsApp Business via Twilio's official API, your website widget, Instagram, Telegram
• We train the agent on your catalog and script
• We run a battery of test scenarios — the polite ones, the angry ones, the confused ones, the trolls
• We give you a simple admin panel: edit answers, add products, change tone, no code
• Free adjustments for the first 30 days

Timeline depends on how clean your catalog and CRM are, and how many channels you want live from day one. We give you an honest estimate after the discovery session — never a marketing number on this page.

What you control

• Every conversation is visible in a dashboard. You see what was answered, escalated, missed.
• You can take over any conversation at any time — just open WhatsApp on your phone.
• You can change the script in plain English: "Always ask about budget before recommending."
• You own the WhatsApp number, the catalog data, the conversation history. If you ever leave us, you take it all.

Honest limits

We don't promise the agent will close sales. Closing is your sales team's job. Our job is to make sure that when your team starts the morning, they have a list of warm conversations to follow up on instead of an empty inbox.

We don't replace your team. We replace the silence between 18:00 and 9:00.

Common questions

What languages does the agent speak? Romanian and English fluently — same conversation, switches automatically based on what the customer wrote first. Other European languages are available on request, with the same quality (the underlying GPT-4o model handles them natively).

What about GDPR and data privacy? The agent runs on infrastructure we control inside the EU. Conversation logs are stored encrypted. We can also deploy on your own servers (on-premises) using fine-tuned open-source models — no data ever leaves your perimeter. Required for some regulated categories.

Can I edit what the agent says without paying you each time? Yes. You get an admin panel where you edit answers, add products, change tone, in plain language — no code, no support ticket. We only get involved for major changes (new sales channel, new product category, etc.).

What if the agent says something wrong? Two safety nets. First, the agent never invents prices, stock or policies — those come from your data; if something isn't in your data, it says "let me check with a colleague" and escalates. Second, every conversation is reviewable in your dashboard, and you can correct an answer with one click — the agent learns immediately.

What happens if a customer specifically asks for a human? The agent recognizes intent ("I want to talk to a real person", "are you a bot?", any sign of frustration) and hands off immediately to whatever channel you specify — phone call, Slack, email, WhatsApp to your number.

How does pricing scale with volume? Most small-business volumes are covered comfortably by the base monthly fee. Above that, the cost is mostly the LLM API itself, which we pass through at cost — typically €0.02–0.05 per multi-turn conversation, depending on how long the conversations get. No markup games on top of API usage.

Want to go further?

Once your consultant is running smoothly, the next step is to let the agent complete the entire purchase itself — search the catalog, build the cart, send a payment link, close the sale. No manager call needed. We cover that in AI commerce concierge.